Bonus catalogue


Offline bonus catalogue is a direct marketing tool to reach customers purchasing over internet with a high range for competitive prices. Its effectiveness is based on bonus or discount vouchers and on high quality contacts of active online or mail order shoppers.

Technical specifications

Catalogue dimensions: 190 x 93 mm or 145 x 145 mm
Paper: 90 – 115 g
Binding type: V1 or V2
Front cover is an image page showing the logos of all advertisers and the catalogue validity date.

Types of catalogues

Offline bonus catalogues are divided into catalogues with high impact on online shoppers and segmented by demographic characteristics of shoppers (women, men).

LADIES PL

  • Target group: online stores focusing on women
  • Campaign duration: 4-6 weeks
  • Total load: 160 000 – 200 000 pcs
  • Price: from 5 300 Zl
  • Request a calculationEditorial plan
  • The registration to new edition is already open!
Recent Posts

Stoklasa – more than a hundred pleasures

Stoklasa brings seasonal inspiration to creative people as well as creative ideas for the home. In order to stabilize the leading position in the Czech market and strengthen the STOKLASA brand awareness in the Polish, Slova and Hungarian markets, the company enters the spring campaign with a -20% discount coupon for the entire range.

Through the PAKIET PLUS network and partner e-shops in Poland, Slovakia and Hungary it actively reaches over 250,000 active online buyers. The Spring Offline Bonus Catalog, whose Stoklasa voucher is part of, brings a discount on the purchase of creative supplies, beads, textile haberdashery, home decor and other creative creation accessories in www.stoklasa.pl

Last year, Stoklasa implemented an autumn campaign via the PAKIET PLUS network, offering space for the purchase of wonderful Christmas gifts. The spring campaign also wants to address future brides with lots of accessories and decorations not only in traditional white but also in mystical violet colors in different shades.

Thanks to the appropriate segmentation, the voucher addresses clients according to AGE and GENDER as well as the preference of the category FASHION or categories BEAUTY and LIFE STYLE, which is one of the strongest segments and with an interesting return on investment in this period.

The print form of acquisition activity is only one of the channels of the overall marketing strategy of Stoklasa, which will contribute to the acquisition of new customers and strengthen the strategic market position not only in the Czech Republic, but also in Slovakia, Hungary and Poland.

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